OFF-Biennále

2021 →

Client:
OFF-Biennále Budapest

Case Photography:
Ilka Olajos

OFF-Biennale Budapest is the largest contemporary art event in Hungary. OFF’s mission is to strengthen the local independent art scene, and initiate public discourse about urgent yet neglected social, political, and environmental issues.

We created their annual in 2021 with the theme "INHALE"
INHALE!, takes the seminal political poem “A Breath of Air!” by 20th-century Hungarian poet Attila József as its starting point. In our 21st-century reading of the poem, a “breath of air ” refers simultaneously to the galloping climate catastrophe and to the threat posed on civil liberties by populist regimes and global capital alike. To the vital substance that is more than a token of our survival: “fresh air” is also a symbol of freedom—it can refer to a site or situation in which it is possible to breathe freely.

The Identity manifests this symbolic thirst for air with its vivid colour palette, energetic layouts and a set of symbolic icons to communicate the theme's versatile messages across the brand.

Helsinki, Budapest
& Glasgow.

At Classmate studio we believe that creativity and imagination are key to create a better & happier future, and our mission is to elevate brands with sustainable strategies, progressive designs & campaigns.

While there are many different and proven tools we use for brand creation, we like to keep it simple with insightful ideations and down-to-earth discussions.

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We are always up for a good discussion about brand design

info@classmatestudio.com

Why are brand strategy and coherent visual identity concept design are essential elements in building a successful company? A strong and unique brand strategy ensures consistency and competitive advantage in all brand communications, while a visual identity creates a distinctive and memorable brand image that resonates with the both the consumers and the employees. Together, they help to differentiate a brand from its competitors and build long-term brand loyalty.

Art direction, Concept design, Brand guides, Logo & Identity design, Taglines, Campaigns, 3D artworks, Moodboards, Illustrations, Image concepts, Web & Ui design, Project management, Design systems, Package design, Editorial design, Signage, Interior concepts, Copywriting, Photography, Motion design, Seminars, Workshops, Talks, Development, Exhibitions, Jury work, Round table discussion, Courses, Interviews, Consulting, Lectures, etc.

We are a brand design studio, formed in 2015, working with various cultural, consumer and industry brands throughout the years from art biennale's and chocolate factories to tech companies. We are a brand design studio, formed in 2015, working with various cultural, consumer and industry brands throughout the years from art biennale's and chocolate factories to tech companies. Based in three countries, we have developed a versatile skillset and a diverse network of collaborators. Our services range from brand strategy concepts and naming to visual identity and web Ui design. If you are interested, we are always curious about new ideas and up for a good discussion

Helsinki
+358 40 6281257
Viipurinkatu 6

Budapest
+36 20 9696358
Üllői út 66